Auntie Anne’s is rolling out something new—and we aren’t talking about pretzels. It is a new perfume called Knead. The scent delivers the restaurant’s very recognizable aroma of fresh baked pretzels—notes of buttery dough, salt and a hint of sweetness. The juice evokes the experience of passing an Auntie Anne’s store, which are found in malls across America. The company has 2,000 locations in 49 US states and more than 25 countries. “There are few scents more recognizabl...